Lift Auto Group is a Kelowna-based consolidator of automotive collision repair centers across Western Canada. With six locations in British Columbia and Alberta, Lift is well-positioned to become a leading player in a highly fragmented industry.
Lift is led by Mark Reineking (President & CEO) and Michael Schurink (COO), who both grew up in entrepreneurial families that owned businesses in the collision repair industry. Along with their team, Mark and Michael are leveraging their experience to bring a sophisticated approach to an industry that is becoming increasingly complex over time. The increasing cost and complexity of operating in the industry is a catalyst for consolidation, providing an opportunity for well-capitalized and well-managed companies like Lift to acquire small operators and build the scale to properly address industry demands.
LIFT AUTO GROUP
Mark Reineking CEO &
Michael Shurink COO
Automotive Collision Repair